According to a survey from march 2023 among u. s. Taylor swift fans, also called 'swifties', the largest share of swift fans were in the group of millenials. The second largest share was. This fanbase spans multiple age groups, demonstrating swift's ability to connect with a broad audience.
In the past year, the phenomenon of taylor swift dominated popular culture: Her music tour, called eras tour, broke live music and concert movie records while simultaneously.
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